About: Following on from the success of last years campaign, the story continues to show these wonderful felt animals and the relationship between Mother & Child. Designed by Children's Book Illustrator and Author - Clare Beaton. All the characters, backgrounds and elements were hand drawn and designed in felt, to create this magical look. The elements were scanned and animated through After Effects.
Agency: Saatchi & Saatchi New York (US)
Production: Bermuda Shorts, London (UK)
Director: Run Wrake
Designer/Illustrator: Clare Beaton